Social Learning Theory (A. Bandura) Overview: The social learning theory of Bandura emphasizes the importance of observing and modeling the behaviors, attitudes, and emotional reactions of others. Bandura (1977) states: Learning would be exceedingly laborious, not to mention hazardous, if people had to rely solely on the effects of their own actions to inform them what to do. Fortunately, most ...

OBSERVATIONAL (SOCIAL) LEARNING Author: W. Huitt and J. Hummel First Developed: October, 1996 Last Revised: August 11, 1997 Return to: | Social Cognition | Educational Psychology Interaction | Observational or social learning is based primarily on the work of Albert Bandura. He and his colleagues were able to demonstrate through a variety of experiments that the application of consequences was ...