- Madison BMW Club Great River Road Rally Contact Us Membership Rides & Events Newsletters Classifieds Club Photos Our Web Links Welcome to the Madison BMW M/C Club! In the words of one of our founders: The Madison BMW Club was founded in 1968 as the 'Madison BMW and Touring Club', an organization of riders who wanted to see Wisconsin from the saddles of BMW and other shaft-driven motorcycles (a ...www.madisonbmwclub.org