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ORENTHAL J. SIMPSON Orenthal James Simpson, known commonly as O.J. or The Juice, was one of the most famous running backs in American football history. Simpson gained fame as a star running back for the USC Trojans, setting NCAA records and winning the Heisman trophy. His coach at USC, John McKay, said of his star player: Simpson was not only the greatest player I ever had--he was the greatest ...